How to Successfully Sell Frozen Meat Direct-to-Consumer: A Guide for Farmers Markets and Online Sales
Navigating the Direct-to-Consumer Market for Frozen Meat Selling frozen meat, particularly specialty products like lamb and goat, directly to consumers offers producers higher margins and greater control over branding and quality. However, this business model requires strict adherence to regulatory standards, meticulous cold chain management, and effective marketing strategies. This comprehensive guide details the necessary…